THE ONLY NATIONAL NONPROFIT ORGANIZATION FOR PROFESSIONAL RÉSUMÉ WRITERS

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Opening Keynote Speaker: Amma Marfo

In a triumphant return to live events, Amma's keynote will serve a dual purpose. First, her session will honor and praise the creativity that carried you through a period of unprecedented change and unprecedented demand for your work. Second, she'll empower you with moments of interaction and introspection to apply that creativity anew, to the success of your clients.

Amma Marfo is a thoughtful, yet incurably silly independent higher education professional, writer, and editor based in Boston, MA. She holds a bachelor’s degree in Communication Studies from the University of Rhode Island, and a Master of Education from the University of South Florida.

Amma is an avid and prolific writer who writes often for her own blog (“The Dedicated Amateur”) and is a regular contributor to Wiley’s Women in Higher Education newsletter, comedy criticism website, The Interrobang, and Crowdcentric’s Social Media Week. She is also the author of three books: The I’s Have It: Reflections on Introversion in Student Affairs (2014), Light It Up: Engaging the Introverted Student Leader (2015) and Cultivating Creativity (2017).

Amma is a dynamic and sought-after speaker on topics such as leadership, group dynamics, creativity, and incorporating your values into your work and larger goals. She speaks on college and university campuses across the country, at regional and national conferences, and has partnered with organizations like HubSpot, Wayfair, Ovia Health, and General Assembly.

She is an outspoken advocate for creativity, believes strongly in the power of humor, and looks forward to helping you find the way you live and work best. Her other interests include live comedy, surfing, trivia, and gluten-free cooking/baking. You can follow her on Twitter @ammamarfo.

Closing Keynote Speaker: Mason Gates
The Indeed Universe: Inside the World’s #1 Job Search Platform

Employment is being redefined daily across all strata of work. The workforce of tomorrow is also changing and iterating by the year, not the generation. Simultaneously, technology and data are allowing a better understanding of effective and efficient employment and hiring practices. Indeed is at the forefront of this job, hiring, and technological process. Mason will bring his knowledge of Indeed’s world and share data, stories, and anecdotes of how tomorrow’s workplace can benefit by understanding how the #1 job site in the world operates. By embracing and applying this new understanding and mindset of how Indeed works, everyone can succeed together.

Attendees will gain:

• A better understanding of all aspects of the Indeed ecosystem.
• Be able to better connect with and communicate more effectively about Indeed’s algorithms and processes.
• Walk away with a deeper understanding of data and information that is driving the current employment climate and how to assimilate.

Mason Gates is an award-winning entrepreneur with more than 25 years’ experience in idea validation, business growth processes, strategic marketing, business development, and talent cultivation. He has been a founder/developer at such visionary entrepreneurial businesses as Campus Voice, JobDirect.com, and, most notably, Internships.com.

Leveraging his desire to assist people get jobs, Mason joined Indeed.com in 2018 as a Recruitment Evangelist in the Indeed Idea Center – a global, executive briefing center that uses the volumes of data flowing through Indeed’s systems to share stories of employment optimization for jobseekers and employers alike.

A frequent writer, presenter, and speaker about workforce development and optimization, entrepreneurism, and experiential education, Gates has also been certified by the Kaufmann Institute to teach its FastTrac NewVentures courses for entrepreneurs. He has held numerous board and consultative positions throughout the country. He holds a B.B.A. from Radford University where he has been awarded the University’s Outstanding Service Award, has been a board member of its College of Business and Economics and has been a member of the President’s Advisory Council. Additional awards and recognitions include the prestigious Virginia Museum of Fine Arts MUSE award for creativity in business in 2007.

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