By Amanda Brandon, NRWA Newsletter Editor
In my interview with Laura Bashore (our member spotlight this month), I discovered three gems that are saving my life. Maybe they’ll save yours too!
- Use “Project Draft” in your subject line. Laura says that this eliminated many of her clients’ frustrations, and she hasn’t had a refund request since making this transition in positioning.
- Don’t react immediately to frustration. Give it 24-48 hours. Laura recommends scheduling a call to “address concerns” but push it out 24-48 hours. “It gives the client and me a chance to calm down.”
- Maintain your expert status. When clients want to make significant changes, Laura says it’s fine to push back and give easy-to-edit files. “Your clients hire you for your expertise; don’t put your name on a document that won’t serve your client well.”
I’d love to feature more “What’s Saving My Life This Month?” contributions. Here’s what to do:
- Share a tip related to your business or profession that others can adopt.
- Keep it to 100 words or less (we’re writers; I know you can do it!)
- Share a headshot and a 2–3-line bio with your location and business or job.
- Email your contribution by the 10th of the month. I’ll contact you when I run your submission.
