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Annette Richmond

Personal Brand You


Member profile details

First name
Last name
Company Name
Personal Brand You
United States
Work Phone
203 807-4360


Code of Ethics
I agree
Twitter Handle

Professional Overview

How many years in the industry?
8+ Years
Primary Work Setting
Experienced Business Owner (5+ years)
Certifications and Designations
MA, CMRW (Certified Master Resume Writer), CARW (Certified Advanced Resume Writer), CEIC (Certified Employment Interview Coach)
How I help
When I launched my business and began working with clients, I realized that what made each person unique was who they were not what they did.

People in similar positions do similar things. It’s how they do what they do and the results of those efforts that differentiate them from all the others doing similar things.

That’s why my business focuses on personal branding.

It’s not just about having an optimized LinkedIn profile; you need the whole package. Building visibility and thought leadership on LinkedIn. And developing career marketing tools if you’re looking for a job.

🔹 What Led Me Here

I’ve always been interested in learning about people. That’s what led me to study writing, film, and psychology and land in the career field.

After working as a magazine writer and vocational counselor for a nonprofit training and placement facility, I decided to launch a career site for women, The savvy careerist’s resource. It quickly became a highly regarded resource, recommended by top universities including Harvard, Dartmouth, and Cornell.

Before launching my business, I worked as a 3rd party and retained recruiter and taught writing and communications at the university level.

Since then, I’ve earned multiple industry certifications. I currently serve on the National Resume Writers’ Association (NRWA) Board of Directors and was honored to serve for two years on Career Directors International’s certification committee.


● Gallup Strengths Finder Coach, Trained by the best, Gallup
● MBTI (Myers-Briggs Type Indicator) Certified
● Forbes Coaches Council, 4 years
● Nationally Certified Online Profile Expert (NCOPE) Certification
● Certified Master Resume Writer (CMRW), 1 of fewer than 50 worldwide
● Certified Employment Interview Consultant (CEIC)
● Board of Directors, National Resume Writers’ Association (NRWA), 4 years, 2 as Membership Chair
● Career Directors International (CDI) Certification Committee, 2 years
● Former Journalist, Recruiter, and University Educator
● MA, Psychology; BA, English
Service Offerings
  • Resume Writing
  • LinkedIn Profile Writing
  • Personal Branding
  • Interview Coaching
  • Job Search Coaching
  • Webinar Presentations
  • Onsite Training
Service Description
Branded Resumes, Executive Resumes, LinkedIn Profiles, Cover Letters,
Resume Specialties
  • Accounting / Banking / Finance
  • Arts / Creative
  • Career Change / Return to Work
  • Executive / C-Level
  • Education / Academia / Higher Education
  • Entertainment / Media
  • Healthcare
  • Hospitality
  • Human Resources
  • Information Systems / IT
  • Legal / Law Enforcement
  • Manufacturing / Supply Chain / Logistics
  • Marketing / PR
  • Nonprofit
  • Pharmaceutical / Medical Device
  • Sales / Sales Management
Speaker Bio & Topics
Need someone to speak to your group? I hate speakers that spend more time selling their services than educating the audience.My trademark is giving no-fluff instructional presentations that provide information and actionable advice. My most popular presentations are:

● Networking Techniques To Help You Connect With Confidence (In-Person And Online)

● Attract Your Target Audience By Building Your Personal Brand On LinkedIn

● Resumes That Rock: How To Tell A Career Story That Sells You

Currently, I host the Smarter Career Moves LinkedIn Live and The Trend Talk Show. I’m also a frequent guest on other broadcasts, podcasts, and panels.

For more info

NCOPE Certification

NCOPE Certified?
NCOPE Certification Date
November 19, 2020
NCOPE Renewal Date
April 30, 2024

Board & Committee Service (ADMIN USE)

Board Position
Board Bio
After 2 years as a Director of Member Support, Annette was appointed to serve as Membership Chair for 2021. She’s excited to be serving her second year in the role, working with Directors of Member Support to provide opportunities for members to engage, learn, and share techniques to grow their businesses.

Annette Richmond is a 6X Certified Executive Resume Writer, LinkedIn profile writer, former recruiter, and former journalist. She holds a Masters in Psychology and a Bachelors in English with a concentration in writing.

Almost 20 years ago, she fell into the career field as a vocational counselor for a nonprofit training and placement facility. She launched a career site for women, taught writing and communications at 2 local universities, and worked as a recruiter, both contingency and paid search.

In 2014, Annette decided to capitalize on her skills, training, and experience to start career intelligence Resume Writing and Career Services. She partners with executives to create compelling career marketing tools that tell their unique career stories. Maybe more important, she helps them recognize and own their awesomeness.

Since 2013, Annette has volunteered with Save A Lab (SAL) rescue. She and her husband, Eric, adopted their 2 black-lab mixes, Katie and Emma, from SAL.

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